Competitor Gap Analysis
Crawl your site and up to 5 competitors, and see exactly what real pages, structured data, and content they have that you don't — then generate actual content ideas and a draft preview for what to add.
Common questions
How is this different from just looking at a competitor's site myself?
This crawls every page of every site, not just what you happen to click through to — so a page type, piece of structured data, or recurring topic buried deep in a competitor's site still gets caught, not just what's visible from their homepage.
Is the core gap analysis free?
Yes — crawling your site and your competitors' sites and identifying structural, schema, content-depth, and topic gaps is entirely free. Only the optional AI-generated content ideas and HTML previews use a real, billed API call.
Why does a full-site crawl take a while?
Every site — yours and each competitor — gets a genuine, complete crawl, the same thorough process the main audit tool uses, not a shallow homepage-only check. A real, larger site can take several minutes.
Does the HTML preview match my site's actual design?
No — it's a clean, generic mockup meant to show real, substantive content in context, not a pixel-match of your site's actual theme. It's clearly labeled as a draft preview for exactly that reason.